Monthly Archives: October 2011

Think you need to fly to play Quidditch? False! The first ever Quidditch Canadian Cup is this weekend!

It’s been a big year for Harry Potter: The final movie in the series came out (Hollywood’s most successful franchise ever). JK Rowling announced Pottermore—a website/interactive experience that promises to expand the magic of the original series (and also act … Continue reading

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The Holo-Desk

Microsoft Research has made a breakthrough in the way in which we can interact with the virtual world and created the HoloDesk. It is all down to 3D tracking using the Kinect and some clever computer graphics. Who can’t have … Continue reading

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Penn & Teller go Transmedia!

For years the magical comedy duo have saturated different media platforms (i.e- television, film, video games, etc.) with their combination of illusion and comedy. However, they recently have developed an interactive television program that involves the participation of the audience … Continue reading

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Re-cap – Class on October 3rd.

Hello again! On Monday October 3rd we had a very productive and thought-provoking class. Indy’s group kicked it off with their stimulating case study on RIP: A Remix Manifesto, an open-source documentary by Brett Gaylor that addresses the debate on … Continue reading

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“Out My Window” – World’s first interactive 360º documentary, delivered entirely on the web!

Out My Window, a project of HIGHRISE, is one of the world’s first interactive 360º documentaries. Delivered entirely on the web, it explores the state of our urban planet told by people who look out on the world from highrise … Continue reading

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The role of mobile in the transmedia brand narrative

This article was originally written for, and appeared in, Fashion’s Collective (www.fashionscollective.com) The essence of any coveted brand is the story it tells. Its history conveys mystery, passion, and intrigue and creates in consumers an insatiable desire to be among … Continue reading

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New Star Trek bridges movies with comics

The Star Trek franchise has long embraced transmedia, appearing over four-decades as everything from television shows to novels to movies to video games. But while these transmedia properties have expanded the Star Trek universe for nearly half a decade, they … Continue reading

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